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Magazine Aims To Educate Those Affected By Cancer

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Sep 3, 2008 5:57 pm US/Central

Magazine Aims To Educate Those Affected By Cancer

Reporting
Tracy Kornet

Understanding cancer can be difficult. Since 2002, there has been one magazine that aims to educate and empower patients, survivors and their friends and families.

Cure magazine, which is published in Dallas, is the nation's largest magazine for those affected by cancer.

Co-founder and editor-at-large Kathy LaTour along with vice president and publisher Susan McClure know the disease first hand. Both are breast cancer survivors.

"When there is a story coming out, we can say, 'We need to cover this aspect of it because we know how important it is.' So you've got that perspective of someone who has been there," said McClure. "I think it's what makes this magazine really stand out."

The free publication strives to educate and empower those going through the cancer journey.

"The magazine provides information for the newly diagnosed, those in treatment, those ending treatment, side effects, caregivers, and then into survivorship," said

Input from the medical community helps keep this awarding-winning magazine ahead of the competition.

"We have access to oncologists, PHA's medical illustrators, all these people who understand the cutting edge treatment that are going on in the cancer space," said .

There are 12 million cancer survivors in the U.S. By 2030 that number will increase to twenty million. In the fall Cure will include more stories on survivorship, addressing the questions survivors want answered.

"They want to know what theses drugs are going to do in their bodies, how there are going to attack the tumor, what types of sides affects they might have and then what kind of quality of life are they going to have afterwards,"

Cure is a quarterly magazine, free to cancer patients, their families and caregivers.

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